History of The Rose Parade
The Tournament of Roses Parade offers a stunning mix of fresh floral displays, creative artistry, and exciting entertainment. Every float is a work of art, every performance full of energy, and every moment brimming with tradition and celebration. New Year’s day in Pasadena is truly special.
Diamond Travel has been providing all-inclusive tours to the Rose Parade for nearly 40 years!
The Rose Parade
Beautiful Pasadena California is home to the Tournament of Roses Parade. More commonly known as The Rose Parade. The Rose Parade has been around since 1890. It occurs annually on new years day, or on Monday, January 2 if New Year’s Day falls on a Sunday. Now, Diamond Travel hasn’t been going to the parade since then, but we have been taking folks to the parade for over 35 years! Our seats will have the sun at your back and the parade in your view! The parade has followed the famous Colorado blvd for decades.
Parade Packages
Tickets to The Rose Parade start at about $80 and can be as expensive as $120. Hotel and transportation costs however, can be extremely pricey. With our all inclusive packages, you won’t have to worry about the mounting costs of such a trip. We have it all planned out for you! The Rose Parade is absolutely back in full swing now, so call today and get your all inclusive rose parade package with Diamond Travel. If you have any questions at all about our Rose Parade or Rose Bowl packages, please do not hesitate to call us! We can customize any package to fit your needs and the owner is always available to help.
A Trip for the Ages
The Fun Experiences and Activities
The Rose Parade is more than just floats, marching bands, and horses—it also includes an array of fun experiences and activities. From early morning tailgating parties to delicious food stands along the route, there’s something for everyone to enjoy at this legendary event. Plus, you can even take part in some of the pre-parade events such as the Equestfest or Bandfest. These events are a great way to get up close and personal with some of the performers and get inside information about what goes into creating these amazing spectacles.
The Float Decorating Process
If you have ever wondered how those beautiful floats come to life each year for the Rose Parade, then you may want to consider attending one of their float decorating nights! These events are held every evening during December leading up to New Year’s Day and provide an amazing opportunity to get a behind-the-scenes look at how these floats are created. You can watch as volunteers hand place flowers onto each float one by one until they come together as stunning works of art!
The Amazing Atmosphere
One thing that sets apart the Rose Parade from other parades is its memorable atmosphere. Nothing quite compares to standing amongst thousands of spectators while watching these colorful floats slowly make their way down Colorado Boulevard. The crowd cheers with delight as each newfloat passes by, creating an energy that will stay with you long after the parade is over! Whether it’s your first time attending or your tenth time returning, there’s something special about experiencing this event in person that can’t be replicated elsewhere.
Iconic Event
The Rose Parade is an iconic event that has been bringing people together from around the world since 1889. With its unique atmosphere and many fun activities available throughout New Year’s Day, it’s easy to see why so many people make this amazing experience part of their bucket list each year! Whether you go alone or with family & friends, attending this once-in-a-lifetime event is sure to be both memorable and enjoyable for anyone who attends! So if you’re looking for an unforgettable way to kick off 2026, look no further than Pasadena’s very own Rose Parade!
